Productive

What’s Next for Social Media in Indonesia?

How to make the most of Indonesia’s new Digital Platform law. In late 2019, the Indonesian government decided to establish the nation’s new Digital Platform Law (PP PSTE no. 71/2019…

FMB-Partner-Branding-Updates

Why do big enterprises tend to fail on social media?

Lately, big enterprises have been asking these kinds of questions, “We heard a lot of SMEs and individual’s businesses have skyrocketed because of social media. But why doesn’t it happen to us?…

FMB-Partner-Micro-Influencer-Head

What are Micro-Influencers and why they’re ‘Big’ in 2019

Influencer marketing on Instagram is now over a billion dollar industry. The decline of traditional TV and the growth of social media have given rise to influencer marketing, now one of…

Lil Miquela di acara wawancara dengan V Magazine.

Munculnya Virtual Influencer: Ancaman untuk Influencer Marketing?

Sebagai salah satu saluran marketing (pemasaran) online (daring) yang paling cepat berkembang, influencer marketing (pemasaran influencer) menjadi sangat popular di 2017 dan tren ini terus berlanjut di 2018. Berdasarkan survei The State of Influencer Marketing 2018…

Digital Branding

6 Digital Branding Trends You Should Not Follow in 2017

The only eternal truth about digital marketing is that there is nothing eternal in it. The very moment when we think we understand where it’s headed is also the moment…

Introvert Personal Branding

3 Ways Introverts Can Boost Their Personal Brand

3 Cara Introvert Dapat Meningkatkan Merek Pribadi mereka Gambaran, sejenak, seorang pria. Dia tidak mudah bergaul. Cukup dilindungi, sebenarnya; ia menghabiskan banyak waktu sendirian. Ketika di banyak pikirannya akan campur…